๐Ÿ“Š Partnership Overview

Partner

David Webb
all-about-psychology.com
50/50 JV ยท Separate SL

Total Audience

1.39M
Across all platforms
68K Substack ยท 831K Facebook ยท 200K LinkedIn group ยท 12K YouTube

Content Library

1,200+
Pages of original content
257 published books

Revenue (Starting Point)

$23-47K
Monthly at 5-10% conversion
Benchmark: Psychology Today $658M/yr

Geographies

Western + Chinese + Indian
Three-geography research complete
Expanding to all languages

Company Status

Forming
SL (Spain)
Meeting with David: 4 Mar
๐Ÿ“„ Documents
๐ŸŒ Three-Geography Content Model

๐Ÿ›๏ธ Western

David's existing base. 1,200 pages. APA, BPS, established canon. Individual self, cognitive frameworks, evidence-based therapy.
Active

๐Ÿฏ Chinese

CPS (9,000 members). Relational self, face (้ขๅญ), guanxi (ๅ…ณ็ณป). PsyCh Journal. CPAI as validated alternative to Big Five.
Research Ready

๐Ÿ•Œ Indian

NIMHANS. Culture-bound syndromes (76-80% of presentations). DSM critique. Consciousness studies. Dharmic psychology.
Research Ready
๐Ÿ“š Content Depth Tiers

Tier 1 โ€” Everyman

Magazine-style. "Why do people lie?" Broadest reach. Top of funnel. Shareable.

Tier 2 โ€” David's Level

Accessible academic. Three-geography synthesis. The differentiator. Current audience sweet spot.

Tier 3 โ€” Specialist

Full literature reviews. Cross-cultural methodology. Students, researchers, practitioners.
๐Ÿ† Why We Win
Every competitor is US/English only. Psychology Today ($658M), Verywell Mind, Simply Psychology, Psych Central โ€” all serve one geography, one language, one cultural perspective.

We serve three geographies in native languages, on native platforms, with AI production at 100x the output. Cross-cultural synthesis nobody else offers. Local pricing in local currencies. Community that feeds back into the knowledge graph.

Competitor analysis complete. Corporate architecture: data separation model defined.

Full competitor analysis โ†’
๐Ÿ’ฌ Meeting TODAY โ€” 4 March
  • 1๏ธโƒฃCompany name โ€” AlexPsy (David's pick), Psychagora, Psycheion, ChetanaBrand naming synthesis complete
  • 2๏ธโƒฃJV structure โ€” data separation model defined
  • 3๏ธโƒฃContent priorities โ€” which three-geography topics first?
  • 4๏ธโƒฃPlatform strategy โ€” Substack paid tier, YouTube, Chinese/Indian platforms
  • 5๏ธโƒฃDavid's role โ€” editorial, synthesis, voice. What to delegate?
  • 6๏ธโƒฃRevenue split โ€” 50/50 on what exactly?
  • 7๏ธโƒฃLocal pricing โ€” purchasing power parity, currencies, payment platforms